Email marketing is not massively sending email. The point of email marketing is not only to send emails, but also sends those email into the mailbox of precise customers. Nowadays, Email marketing has incorporated many big data things and becoming one of the most powerful tools for online shopping.
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In the holiday season, it’s time to use email marketing communicating with existing customer base and enhancing customers’ recognition and understanding of your brand. Sellers definitely make sure send every potential customers a promotion emails. Also, they should use social media, such as Facebook, Instagram or Twitter, during the season to talk with their followers and to deliver the discount information.
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